The New Investment that is Reinventing Cities.

This is one of the segments that is benefiting from the disastrous effects of the Post-Pandemic – Mental Health is now a major priority, whether at Corporate or Individual level.

The national cities have here a great opportunity to bet on a segment that is already an international reality: having the capacity to have products and brands that allow recovering energy, restoring balance and being able to have new experiences, a few minutes from home and without great associated logistics.

International Examples:
The Londoner Hotel – London, the perfect choice for those who live in the city or even for those who visit it in Bleisure. A Wellness Temple integrated in the hotel, that privileges the balance of Body, Mind and Spirit, either with an urban retreat of two days or being that you need as a partner or visitor.

Tree House Hotel – London, a more organic choice that advocates a healthier and sustainable approach to living. Perfect for Staycation fans whether as a couple or family, proposals for discovery with new stimulus for the most creative people.

Thermes Marins – Monte Carlo – In the heart of the city, this hotel is an excellent example of how, making a retreat does not imply a long journey, here the great journey begins when you check-in and from more common treatments, to dynamics more aligned with Mindfulness.

Six Senses New York, London and Rome – openings scheduled for 2023 – proof of a strategy adjustment, which strengthens the relevance of cities within the global Wellness vision in the everyday life of each citizen.

The good news for Lisbon:
Lisboa Pessoa Hotel, is one of the few that is betting on new services whether for guests, Lisboners and companies. From 4 or 3-day retreats, to personalized consultations with one of their specialized professionals, from Yoga to Coaching, from Nutrition to Phytotherapy. With a major focus on recovering the well-being of those who suffer from stress and burnout.

Six Senses Lisboa arrives in the capital in 2025. The chosen location is Palácio das Pedrosas and Palácio da Lavra, with a total of 114 rooms and suites, promising to be a landmark in the city, that privileges the Six Senses Brand Values and embodies its vision in an Urban reality – a Wellness space with 1000m2 offers, besides the Signature Therapies, Wellness programs that privilege a continuous awareness for balance.

Ana Cristina Guilherme
Hospitality Wellness Brandologist 
ABC Sustainable Luxury Hospitality
Proud Ambassadors Global Wellness Institute


Photo Credits: The Londoner Hotel

Branding & Marketing | Key Traits: Creativity, Vision, Passion

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