We believe in the evolution of business and human consciousness
ABC Sustainable Luxury Hospitality is a consulting and hotel management company specialized in real and profitable sustainable hospitality projects focused on the Wellness & Healing Luxury Lifestyle Tourism.
ABC Sustainable Luxury
Hospitality was born from an inherited passion.
ABC Sustainable Luxury Hospitality was born from an inherited passion. Daughter of the first female hotel manager in Portugal, the passion for hospitality is in Ana Beatriz’s blood.
Today, ABC Sustainable Luxury Hospitality, the first ambassador of the Global Wellness Institute in Portugal, is proud to present several signature hotels in full operation in its portfolio, whose success has contributed to its positioning as a hospitality consultant of reference in Portugal.
What differentiates us
Sustainable Luxury Hospitality
"Walk the Talk"
Respect for the identity of each hotel
Optimized and dynamic resource structure
Activation of fully customized hotel management and consulting services.
ABC Sustainable Luxury Hospitality is a platform of specialized talents and strategic partners connected by a common bond: a deep passion for Hospitality and the evolution of consciences.
Based on a relationship of partnership and trust with investors and clients, the team is dedicated to developing a personalized consulting service, accompanying the hotel projects in which it is involved from the first minute to the operation phase and responding efficiently to their needs and expectations.
CEO & New Business Manager
Key Traits: Inspiration, Leadership, Pro-activity
Ana Cristina Guilherme
Branding & Marketing
Key Traits: Creativity, Vision, Passion
Human Resources & Mentoring
Key Traits: Commitment, Responsibility, Motivation
Key Strokes: Rigor, Transformation, Making it Happen
Maribel Esparcia Pérez
Sustainability & ESG Advisor and Professor
Key Traits: Curiosity, Trust, Dedication
Key Traits: Resilience, Innovation, Availability
Maria João Proença
Digital Marketing & Content
Key Traits: Method, Creativity, Dedication
Integrative Medicine Expert
Key Traits: Tolerance, Passion, Resilience
The network of strategic partners established by ABC Sustainable Luxury Hospitality is a substantial asset to the success of the work developed as a hospitality consultant. By bringing direct value to our customers, it simultaneously fulfils a higher purpose: the reinforcement of Portugal as a premium Wellness destination worldwide.
The development of ABC Sustainable Luxury Hospitality’s activity as a hotel consulting company for projects in the Wellness & Healing segment, involves collaboration with a vast network of international facilitators.
The integration of these facilitators in the creation of the hotel’s concept and services is dependent on the identity and positioning of the hotel unit. They materialize, through different programs, the differentiation of these hotel units, responding to the needs of the market segment.