Excellence in hotel service and sustainability
The intersection of guest experience and sustainability in thriving hotel companies. It can be challenging to provide excellent hotel service and deliver sustainable development pe
And What When a Brand is Truly a Lifestyle?
In the “game of appearances,” he who is Real is King! The metaphors that are part of our Life also apply to Branding and Marketing: do we use our talent or gift in a mi
Education and Training for the New Generation
There is a great need to alter teaching methods to prepare and accompany this century’s greatest revolution. Change has become the basis of any equation in our professional and p
The Importance of Influencer Marketing in Hospitality
You might have already heard that “word-of-mouth is the best type of advertising”. While before, that “word-of-mouth” was limited to friends, coworkers or a
What Socioeconomic and Environmental Aspects will Shape Hotel Plans in 2023?
As an industry, the challenge of transforming the sector is to look for solutions that address global environmental and social issues in the short and medium term to ensure long-te
Portugal is a Natural Wellness Destination “par Excellence”
For some years now, ABC Hospitality has contributed for turning new units and/or hotel renovations into products that provide services and concepts that respond to a growing demand
“The Finance Function – Most Observed Gaps”
In Portugal, the practice observed regarding the financial management of companies continues to be marked, in my opinion, by questionable principles that largely justify why we can
Are Sustainability Practices enough to give Hotels a Competitive Advantage?
The risks affecting the hospitality industry are not only related to inflation, war, and geopolitics. Science has proven that climate-related risks and biodiversity loss are a thre
Have you heard about Digital Pollution? What can Consumers and Companies do to Reduce their Impact?
What is digital pollution?It’s amazing how the world wide web and “the cloud” have transformed our lives. Using technology daily allowed us to be near to our friends and fami
It’s not about Change, It’s About Evolving
It is not the strongest brands that survive, nor the smartest, but the ones that manage to adapt to evolution and even with them nothing can be taken for granted. I believe that