The importance of Phase A in the development of a Hotel Project
To successfully build or refurbish a hotel unit, both materially and immaterially, it is imperative to have a realistic concept and business plan that reflects the entire journey that is now beginning. The process that gives rise to these elements is called “Phase A.”
For ABC Sustainable Luxury Hospitality, any collaboration must begin with a Phase A properly aligned with the hotel owner and/or investor.

What is the importance of Phase A?
1. Guidance
So that everyone knows exactly what to do, for whom, how, when, and how much it will cost. A careful initial definition of a solid concept and business plan provides a guide that will be used throughout the entire process. It allows all stakeholders (who join chronologically) to know precisely what is intended.
2. Team unity
Because it is essential to develop a document that allows all talents to unite around a project, avoiding wasted time and money.
3. Coherence of information
At the beginning of a project of this responsibility, there is a need to present it coherently to public entities such as City Councils and Portugal’s Tourism Board. Coherence of information is also essential for contracting the appropriate architecture and interior design firm.

4. Optimized architectural plan
A well-defined concept gives rise to a good architectural design, which, in turn, allows for obtaining construction, specialty design, and other budgets, which are fundamental for a real and recoverable investment base in a timely manner.
5. Application for funds
An innovative, unique, and distinctive concept is of the utmost importance when applying for European Community funds.
6. Profitability forecast
A detailed business plan allows you to benchmark all investments, indicating the various ways in which the unit can be made profitable.
7. Establishing partnerships
Phase A allows the project to be presented clearly and concisely, with tangible and intangible objectives, to all partners, suppliers, and collaborators.
By choosing ABC Sustainable Luxury Hospitality as a partner in the development of his/her hotel project right from the start, the investor/owner begins to pave the way for the success of their investment.
With a team that has extensive experience in the hotel industry and provides personalized and constant support, we ensure that all essential aspects are taken into account in building the physical and conceptual foundations of your project.
Ana Beatriz


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